About Me (& You)

I spent many years helping nonprofit organizations, advocates and innovators communicate more effectively. I’ve worked in large organizations and small, consulted with nonprofits and entrepreneurs.

 

Whether for profit or not, they are all working for positive change.

My work has run the gamut – strategizing for and managing projects and campaigns, writing, editing, developing website strategy and content, producing video and radio, doing PR and media relations.

 

Whatever I was doing, at the start of a project I felt compelled to ask questions:

  • Why are we doing this?

  • Why now?

  • What are we trying to accomplish?

  • Who’s our audience/client/customer?

  • How does this project fit into the bigger picture?

  • How do we know we've chosen the best solution to the problem?

 

Some people I worked with were impatient and thought I was overthinking things. But I found that when I asked the right questions we came up with better solutions, worked smarter and made better use of available resources.

 

Moving from a staff job into consulting only confirmed my experience: too often organizations proceed based on unexamined assumptions, fuzzy goals and only a general idea of audiences.

 

In 2017, I was thrilled to discover there was a name for what I’d been doing all along – human-centered design. I took online courses from IDEO U and completed a specialization in design thinking and innovation through the University of Virginia’s Darden School of Business.

If you’re thinking about working with me, here’s an idea of the people I work best with:

 

  • You’re driven by a vision of the world you want to live in.

  • You want a collaborator who will strengthen your voice, not impose her voice on you.

  • You're seeking fresh perspectives and approaches. Or you're creating entirely new models.

  • You're looking for a thoughtful, strategic approach (doing doesn't automatically = accomplishing!).

  • You know that asking the right questions can be as important as the answers themselves.
     

Let's talk!
Write me!

copyright © 2019, Amy M. Mayers

photography and website design by Ted Gorodetzky, tedgorophoto.com